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PHP Systems/Design is the nation's leading expert source for innovative, high-performance rooftop pipe and equipment support systems. Their rooftop supports can be found on roofs across the country including facilities such as schools, hotels, airports, and hospitals.

  • #website-upgrade
  • #referral-traffic
  • #content-marketing


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The US Division of Fracht is a huge wing of an even larger global company that delivers highly complex logistical solutions. Whether by air, ocean, or land, Fracht will get your precious cargo there on time and on budget.

  • #branding
  • #storytelling
  • #videos


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Exterior Medics is an award-winning residential and commercial exterior home improvement and roofing contractor, serving Greater Washington DC. When it comes to service and execution, Exterior Medics is unmatched, voted Angie's List Superservice Award Winner for 5 consecutive years. They continue to grow faster than their competition and their customers love them. Come see how marketing has helped drive their brand forward to win.

  • #content-marketing
  • #seo
  • #lead-generation

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GBH CPAs is a top 25 Houston accounting firm, providing comprehensive audit, tax, advisory, and valuation services. However, GBH isn't your typical accounting firm. Stocked with a diverse team of sharp, dynamic professionals who advise some of the largest companies in town, GBH was built to stand out.

  • #branding
  • #responsive-web-design
  • #videos


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Effex Management Solutions specializes in staffing and large volume contingent workforce management solutions that transform production efficiency. Their business model is as niche as they come. In fact, their work is so specialized that their target market includes only 150 facilities in the US.

  • # branding
  • #responsive-web-design
  • #media-relations
  • #white-paper
  • #webinar
  • #magazine


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White Glacier offered the world's first ever non-neoprene cold water immersion suit. They set a new industry standard in maritime safety and needed to secure brand awareness across the globe to secure pre-orders of their innovative suit.

  • #web-design
  • #logo-design
  • #pr
  • #trade-show-marketing
  • #hubspot
  • #seo

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Bob Phibbs, The Retail Doctor, is known around the world as a top retail sales consultant, motivational speaker, and sales trainer. His video training program, SalesRX, has taught thousands of salespeople worldwide and marketing efforts to expand its reach are just getting started.

  • #web-design
  • #brand-development
  • #video-production
  • #lead-generation

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J Turner Research empowers the largest multifamily management companies and owners with resident insights to enhance resident satisfaction, increase closing ratios, improve their online reputation, and optimize resources. Each month, they surveys more than 120,000 residents and prospects and track the online reputation of more than 55,000 properties across the nation with their software, RatingsTracker.

  • #content-marketing
  • #lead-generation
  • #branding
  • #hubspot
  • #website
  • #video-production

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Say goodbye to your old school dental office. With some of the most sophisticated dental technology around, Dynamic Dental is able to deliver beautiful and healthy smiles to all patients, young and old.

  • #website-upgrade
  • #media-relations
  • #lead-generation


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Since 1986, Houston-based XtraLight Manufacturing has designed, developed, and manufactured superior lighting fixtures. XtraLight guaranteed their products with an industry-leading 10-year warranty and competed right alongside household names in the lighting industry.

  • #inbound-marketing
  • #hubspot
  • #lead-generation
  • #growth-driven-design

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Trade Show Strategy and Marketing

Gain more returns from your trade show.

Trade shows can yield a poor ROI without the right strategy and marketing plan in place. Make sure you are planning not only how to get attendees to your booth but also what to do with the leads you have acquired at the event.

We will develop a thorough trade show marketing strategy that includes pre-event promotions and workflows, trade show assets and collateral design with trackable components to help measure ROI, strategies to get more attendee engagement and foot-traffic at the event, post-event lead follow-up and nurturing campaigns, media and press coverage strategies, social media marketing campaigns surrounding the event, as well as photo and video coverage for clients giving keynotes, workshops, interviews, and other speaking engagements during the event.
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Trade shows are a mainstay of traditional B2B marketing but simply showing up to the event in the traditional sense with your booth, swag, and flyers just don’t cut it anymore. If your current strategy is limited to these activities, you are missing out on a better ROI from your trade shows.

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If you’re thinking trade shows are standalone one-and-done type of events, you’re absolutely mistaken. Make your trade shows count by connecting the dots and infusing your trade show strategy with an inbound marketing approach. Generate buzz, engage with attendees well ahead of the event, create content touting your expertise and get picked up by trustworthy industry outlets followed by those who are most likely to be at your trade shows, connect your offline assets with tracking URLs to analyze and measure performance, and don’t stop at sales follow up after the event. Get your trade show leads plugged into nurturing campaigns so if they are not ready to buy just yet you will be top of mind once they start vetting to reap the ultimate return on your trade show.

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