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What's in a Name? 7 Things to Consider When Naming Your Brand

Shakespeare was right to question – what’s in a name? As it turns out, a name can represent a lot about an entity. Choosing the right name for your company is an important step within every brand development strategy, as it represents to the public what your brand ultimately stands for. Pick the ...

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Dominique James

Dominique James

Dominique grew up in St. Croix, USVI but has happily made Houston her second home. An avid fan of literature, pasta, and all things tech - her role as Adhere’s SaaS marketing manager is highlighted by a true understanding of the industry. Her favorite part? Creating custom strategic marketing plans for each client with the team.

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