Dynamic Dental has always been a technology-driven, forward-thinking dental practice. They came to us when HubSpot was new, before blogs were standard on websites, as the SEO optimization train was just leaving the station. They wanted a website that reflected their modern approach and that could massively increase their lead generation through inbound marketing. And they didn’t want to handle it in-house.
We handled it, all right. We completely redesigned the site to make it modern, customer-focused, and SEO-optimized. It included original photography that we directed (can’t have a modern dentistry site with cheesy stock photos). And to top it all off, we executed a media relations campaign that got them over 25 placements, vastly improving their domain authority and SERP rankings.
Dynamic Dental is no ordinary dental office, and so their site couldn’t be just another dental office website. Our modern design aligned with their approach to dentistry and the original photography—optimized for the web—gave it an authentic, personal touch. But far more than a facelift, we built the site out to 5x its previous size. Each service got its own page, making the site user-friendly for patients, and multiplying its SEO value.
To demonstrate their family-friendly atmosphere, we chose a color palette that is bright and vibrant, which will help patients feel more relaxed about an often dreaded experience.
We provided Dynamic Dental with custom photography that we were able to use on their website. The images showed their modern office, advanced equipment, and friendly doctors.